Most of my life I've worked with data, mainly in large enterprises. However Steve Things is about turning that around and working with the people in small businesses that are responsible for data in a company with less than 300 people for instance. For the past 5 years I've worked in start up environments with 5-10 people and have been responsible for the data and analytics strategies of micro businesses. I've had to develop out platforms that were free and create growth with limited resources.
That's why I'm putting together a newsletter in Autumn this year called Steve Things.
To give you a taste, I'm offering a free white paper to everyone who signs up about how customer data platforms (CDPs) use machine learning and AI to help them manage data.
Free white paper
Having written the book on web analytics and how to use it to drive value for your business, Steve is a man on a mission to do exactly that for his clients. We’ve worked together on several projects over the years, Steve has been a valued partner and fellow team member with deep technical knowledge, intuitive strategic thinking, and a talent for focusing in on key business insights.
Making analytics accessible, relevant, and exciting is a feat of great courage that Steve accomplishes with remarkable skill and aplomb. He is a seasoned professional who truly groks his discipline, a valuable partner and comrade in the struggle for effective and meaningful digital marketing, and is a pleasure to work with.
Scott SpharChief Digital Officer - LUXID